Our blog has covered a wealth of topics this year, from content provenance and brand safety to Web 3.0 and AI. But which articles have been the most popular?

Thanks in part to the ongoing shift towards contextual targeting and the emergence of AI tools that impress as much as they terrify, we’ve had plenty to write about on the SmartFrame blog this year.

Our most-read article in 2022 concerned Google Topics, the search giant’s proposed replacement for its Federated Learning of Cohorts (FLoC) model. But what has everyone been reading in 2023? Read on and find out.

1. Browser fingerprinting: Everything you need to know

This year’s most popular article is our guide to browser fingerprinting, which is a method of identifying online users based on their software and hardware. While it has long delivered benefits for online users and website operators, it also has something of a dark side. Why is this? And what can be done? Our comprehensive guide explains all.

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2. James Webb Space Telescope images get SmartFrame’s Hyper Zoom treatment

In April, we succeeded in bringing our Hyper Zoom feature to a striking 511MP image from the Hubble Space Telescope, as well as a selection of additional ultra-high-resolution captures from the newer James Webb Space Telescope. Click below to see the results for yourself.

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3. Copyright and AI images: What does the law say?

Copyright has always been understood as only being applicable to creations of the human mind. But with AI tools now featuring as standard in image-editing software, and generative AI rapidly taking image creation to another level, questions over what copyright laws will and won’t protect are now being asked.

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4. C2PA: Everything you need to know

Transparency over the content we see online is a theme that will continue to be dominant over the coming years. The Coalition for Content Provenance and Authenticity (C2PA), which combines the efforts from the Adobe-led Content Authenticity Initiative with that of Project Origin (led by the BBC and Microsoft), is at the forefront of this, as our guide explains.

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5. AI tools: A threat to creativity?

The rise of generative AI tools has arguably been the biggest tech talking point of 2023. But the results they produce have forced us to examine the role, purpose, and value of human creativity. So can the two co-exist?

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6. Web 3.0: Everything you need to know

Web 3.0 has the potential to significantly reshape the internet as we know it. But what exactly do we mean when we talk about Web 3.0? And what kind of impact does it stand to have? Find out.

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7. Press release: New Zealand Rugby kicks off game-changing partnership with SmartFrame

July saw the announcement of our partnership with New Zealand Rugby and the launch of the New Zealand Rugby Official Photography Library, which now boasts over 84,000 images for publishers to embed on their sites, free of charge. Missed the original announcement? Catch up below.

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8. How digital content is transforming fan engagement in football

Sports brands have some of the most popular and engaging content online – and more and more are reconsidering whether they’re getting the most out of it. Our article on sports photography engagement takes a closer look.

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9. 8K resolution: What it is and whether it’s worth it

8K is now making its way into a broader range of devices, from cameras and mobile phones to televisions and computer displays. But with prices remaining lofty, is it worth adopting it just yet?

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10. How is AI regulated around the world?

With concerns around the responsible use of AI going nowhere, the next few years will no doubt see existing AI regulations being amended and new ones introduced. But where exactly are we now?

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