Images and their associated elements, such as metadata and tags, are typically stored on a digital asset management system (DAM) or a content management system (CMS). SmartFrame works with a number of DAM providers and other entities to ensure that our technology fits into the needs and workflows of those with valuable assets to store and manage.
The protection and control of images as intellectual property is essential in the fight against counterfeit sales, fraud and other illicit activity. SmartFrame works with IP and brand-protection partners to extend their ability to identify illicit activity, preventing the theft of assets and ensuring that revenues are not lost.
The image-streaming principle that underpins our technology allows brands to control which entities have access to their assets. This guarantees asset consistency across all digital channels and delivers unique engagement analytics that are not available with conventional image embedding. SmartFrame partners with marketing and brand agencies to extend the range of metrics that their projects are able to deliver, which provides increased value for their customers.
Since 2015, the company has been helping individuals, businesses and other organizations to protect their images from theft and misuse. Publishing images in a protected format is the only way in which a duty of care can be afforded to any subjects featured within them. We actively work with partners to promote online safety and the protection of individuals.