Google and Third-Party Cookies in 2024: Everything You Need to Know
Google has finally started to drop support for third-party cookies in its Chrome browser. But what happens next? Here's what to expect and what Learn more >
Dynamic Creative Optimization: Everything you need to know about DCO
Personalization continues to play a crucial role for brands looking to deliver the most engaging form of advertising to any potential customer. But in Learn more >
Why traditional image licensing is an outdated model for sports organizations
In this article, we’ll explore the history of sports image licensing, the limitations for sports brands, and the benefits of bringing image ownership and Learn more >
Press release: New Zealand Rugby kicks off game-changing partnership with SmartFrame to gain full ownership of its images
National rugby union organization spearheads a new model for the sports image ecosystem, uncovering new advertising revenues and fan engagement opportunities London UK, 5 Learn more >
Sports photography: Why is sports imagery so effective for advertisers?
Sports photographers are among the best at capturing fleeting moments. But what exactly makes a good sports image? And why is it so important Learn more >
Transparency in the advertising industry: initiatives supporting the ecosystem
As the advertising industry continues to evolve, the ever-growing importance of transparency requires more industry collaboration to find the best solutions. Here are some Learn more >