Following Adalytics’ research into TrueView and skippable ad content on YouTube, now […]
Why traditional image licensing is an outdated model for sports organizations
In this article, we’ll explore the history of sports image licensing, the […]
How can online publishers increase and optimize page speed without plugins?
Webpages taking forever to load? Images not showing up as fast as […]
Sports photography: Why is sports imagery so effective for advertisers?
Sports photographers are among the best at capturing fleeting moments. But what […]
Transparency in the advertising industry: Initiatives supporting the ecosystem
As the advertising industry continues to evolve, the ever-growing importance of transparency […]
Brand safety: Everything you need to know about brand safety and suitability
This article will explore the concept of brand safety in advertising, why […]
How to increase reader engagement: Tips for publishers
In this blog post, we will explore the importance of engagement in […]
Premium publishers: What they are and the difference they make
What exactly is a premium publisher? Why is a high-quality publisher so […]