Heritage Industry
Museums and heritage institutions struggle to generate enough revenue to create and maintain image collections.
With the COVID-19 pandemic causing a significant drop in visitor numbers and income,* a heavier reliance on digital is now vital.
The global heritage market is worth $1.17 billion per year in brand and licensing costs,† but many organizations fail to fully profit from their online content.
Heritage Industry
Museums and heritage institutions struggle to generate enough revenue to create and maintain image collections.
With the COVID-19 pandemic causing a significant drop in visitor numbers and income,* a heavier reliance on digital is now vital.
The global heritage market is worth $1.17 billion per year in brand and licensing costs,† but many organizations fail to fully profit from their online content.
Heritage Industry
Museums and heritage institutions struggle to generate enough revenue to create and maintain image collections.
With the COVID-19 pandemic causing a significant drop in visitor numbers and income,* a heavier reliance on digital is now vital.
The global heritage market is worth $1.17 billion per year in brand and licensing costs,† but many organizations fail to fully profit from their online content.
Security and Control
Heritage institutions need to maintain authoritative content, not only to retain their stature but also to maximize commercial interests.
SmartFrame’s image-streaming technology ensures constant visibility over assets – regardless of where images are found online – while appearance and distribution are controlled from one centralized location.
Security and Control
Heritage institutions need to maintain authoritative content, not only to retain their stature but also to maximize commercial interests.
SmartFrame’s image-streaming technology ensures constant visibility over assets – regardless of where images are found online – while appearance and distribution are controlled from one centralized location.
Security and Control
Heritage institutions need to maintain authoritative content, not only to retain their stature but also to maximize commercial interests.
SmartFrame’s image-streaming technology ensures constant visibility over assets – regardless of where images are found online – while appearance and distribution are controlled from one centralized location.
Revenue Generation – Licensing
Images are traditionally licensed by issuing the licensee with a JPEG. Once the licensee has this file, the licensor has no control over its use, and little ability to enforce the terms of any license.
SmartFrame provides complete control over licensing-term management, whether the terms themselves relate to timeframe, geography or another variable.
Revenue Generation – Licensing
Images are traditionally licensed by issuing the licensee with a JPEG. Once the licensee has this file, the licensor has no control over its use, and little ability to enforce the terms of any license.
SmartFrame provides complete control over licensing-term management, whether the terms themselves relate to timeframe, geography or another variable.